
Closers
- Sales Executive
- Inside Sales Rep
- Account Executive

Define a strategic plan.
We professionalize your sales team.
SalesSustained results don't come from intuition — they come from a process the team can follow and repeat with consistent results. Getting sales in order means answering, at any moment, what stage each deal is in and what's pushing it toward close.
A pipeline without metrics is, literally, a blind pipeline. Many sales don't close on the first contact, yet without a defined process, follow-up depends on each rep's memory. That gap closes with a process that defines when and how to move forward.
Already have a process but need to structure it? Download our free guide: First Steps to an Effective Sales Process.


Assessment
Team interviews
Findings presentation
Improvement opportunities


Operating framework
Priority order
Sales type
Methodology


Defining the pipeline stages
Timeframes
Mandatory requirements
Funnel conversion rates


Expected outcome
Overall target
Results & management objectives
Target per rep
New business - Up & cross-sell - Recurring revenue


Defining relevant indicators
Measuring variables and results
Strategic decision-making


Demand forecasting
Historical sales data
Average spend per client
Trend and competitor analysis
Sales & marketing estimates
Market data


Sales rep training model
Call auditing
Hard and soft skills
Coaching model
Coaching - Sprints
Meeting and follow-up agendas


Fixed and variable pay
Commission system tied to targets
Incentives - Bonuses - Accelerators
Benefits scheme
Payroll simulator


Prospecting database
Presales and sales processes
Actions, tasks and follow-up
Quotes
Reports and dashboards


AI
Analysis and approach-improvement agents
Automation
Follow-up, tasks, and automatic alerts
Custom Software
Pipeline, forecast, and KPI dashboards
CRM
Funnels, owners, and sales reporting

No separate project management tool to pay for.
BaseHub is Base Core's own tracking and implementation platform, included with your project.
Real-time status, task by task, area by area.




It includes a diagnosis of your current situation, included in the service, and the definition of nine work areas: sales model, pipeline and funnel, targets and objectives, KPIs, forecast, onboarding and supervision models, compensation plans and CRM implementation. The goal is for your team to know, at any moment, what stage each opportunity is in and what drives the close.
It starts with interviews and an assessment with your teams to define the sales model: operating approach, priorities, type of sale and methodology. Then the sales process is built, with the pipeline stages, their timeframes, the mandatory requirements to move from one stage to the next and the funnel conversion rates.
The overall target, outcome and activity objectives, and the target per salesperson are defined, separating new business, upsell and cross-sell, and recurring revenue. KPIs are chosen to measure what actually informs strategic decisions, and the forecast is built from historical sales data, average customer spend, trends and market data.
Yes, the work starts from your current team. It includes a training model for salespeople, call audits, sprint-style coaching, a supervision model and meeting and follow-up agendas. Compensation plans are also designed (fixed and variable pay, commissions, bonuses and accelerators) and, if you need to grow, Base Core runs the search for new profiles.
Yes, CRM implementation is one of the processes we implement in sales consulting: prospecting database, presales and sales processes, activities, tasks and follow-up, quotes, and reports and dashboards. Details on platforms and custom development are on CRM and AI for businesses.
You start with the free diagnostic, a first discovery meeting at no cost or obligation. The budget is set in the commercial proposal we send after that meeting, because it depends on the scope of the project, and specific timelines are set in the work plan. If you move forward, the full commercial diagnosis is included in the service. Request your free diagnostic.

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