Base Core – Commercial Consulting & Marketing

Commercial & Marketing
Consulting

BUILDING PRODUCTIVE FOUNDATIONS

Process as a Service

Your sales process, end to end

Base Core offers consulting across every phase of the sales process: marketing, presales, sales and post-sales.

  • Presales, Sales & Post-Sales
  • Commercial strategy & plan
  • Marketing: brand development
  • Tools: CRM, custom software
  • AI: agents and automations
  • Team selection & training

Marketing attracts. Presales qualifies. Sales closes. Post-sales retains.
That's the complete process we work on at Base Core.

We support the implementation with a detailed work plan and concrete timelines, so progress is tracked and results are visible at every step.

OUR WORK

Companies we've worked with

How we work

Our methodology

Free Diagnostic

Assessment of your business's current state

Roadmap

Commercial proposal with scope and timelines

Gantt chart or action plan

Strategy & Sprints

Full diagnosis

Plan refinement

Your company appoints a project owner

Weekly meeting sprints

Continuous Improvement

Process development

Metrics monitoring & improvement

Project status tracking

Base CoreMarketing
Brand Development

Marketing Agency

  • Creative strategy
  • Data & analytics
  • SEO: audit & rankings
  • SEM - Meta & Google Ads
  • Social Media
  • Graphic design
  • Websites
Base Core
Technology
We turn your processes into systems

AI + CRM

AI

Agents that support your entire sales operation.

Automation

Marketing, sales, and CRM without manual tasks

Custom Software

Websites, dashboards, and client portals

CRM

HubSpot, Pipedrive, Zoho, and others

BaseHub

Your project,
in one place.

No separate project management tool to pay for.

BaseHub is Base Core's own tracking and implementation platform, included with your project.

Real-time status, task by task, area by area.

SEE BASEHUB
RECRUITING: SALES FORCE

We support you in sourcing and selecting the right talent for your business.

Beyond our training model, we look for profiles that fit and perform within the proposed sales model.
  • Job descriptions
  • Sourcing channels
  • Screening filters
  • Interview coordination
  • Candidate selection

First Steps to an Effective Sales Process

Download our free E-Book
BLOG

Resources for an effective sales process

Practical ideas on sales processes, CRM, and technology applied to sales.
FAQ

Frequently asked questions about Base Core's commercial consulting

What is commercial consulting, and what does Base Core do for a small business?

Commercial consulting organizes and improves the way a company wins, closes and keeps customers. Base Core works with small and mid-sized B2B companies, meaning businesses that sell to other businesses, with no minimum number of employees or salespeople. It covers the four phases of the sales process (marketing, presales, sales and post-sales) with diagnosis, a roadmap, hands-on implementation and continuous improvement.

What does the working process look like?

The work moves through four steps: Free Diagnostic, Roadmap, Strategy & Sprints, and Continuous Improvement. In the strategy step we run the full diagnosis and adjust the plan. A Base Core consultant leads the plan, and your company appoints a project owner as their direct counterpart for implementation. The work is organized in sprints of weekly meetings. Throughout the project you can see the status of every task in BaseHub, Base Core's tracking platform, included in the service.

What is the free diagnostic, and what happens next?

The free diagnostic is a first discovery meeting, at no cost and with no obligation to hire. In it we assess whether the project is viable and present our value proposition; afterwards Base Core sends you a commercial proposal. If you decide to move forward, the full diagnosis (commercial, technology, team or marketing, depending on what the project needs) is part of the engagement and included in the service.

How is the consulting priced, and what determines the budget?

The budget is set in the commercial proposal we send after the initial discovery meeting, because it depends on the scope of the project. Scope changes, for example, depending on whether it covers marketing, sales and technology or just one of those areas. Specific timelines are set in the work plan, also based on scope.

Does it replace my sales manager or complement my team?

It complements your sales leadership; it doesn't replace it. Base Core covers the full sales process in a single service, instead of a single piece like an agency or a software tool, and adds the tools, team recruiting and tracking in BaseHub. When the project ends, the processes, tools and tracking stay with your team, which can also sign up for an ongoing continuous improvement plan.

Which countries do you work in, and is the service remote?

Base Core works remotely with companies in Spain and Latin America, with bases in Buenos Aires and Barcelona. You can reach us through the contact form or either of the two phone numbers on the site.

Get in Touch

Free Diagnostic

Share your details and we'll schedule a call to assess where your business stands today.
We'll come back with a roadmap to improve your processes and methodology.

Or schedule directly by clicking here:

BOOK MEETING

Mariano Sandonato - Founder

Controller: Mariano Sandonato. We will use the information you provide to respond to your enquiry, manage the contact you requested and, where applicable, prepare a proposal or arrange a meeting. For more information about purposes, providers, international transfers and your rights, please see our Privacy Policy.